SEO (Search Engine Optimization)
SEO(Search Engine Optimization) is an operation that introduces your site into search engines to make it recognizable by the search engine and gets high traffic through ranking. Before getting into the SEO Expertise make sure with the term SEO Audit.
SEO Audit
SEO Audit is the final report or initial index of a site to move forward with a strategic step to improve ranking in search engines. To prepare a SEO audit we need to prepare with following details. For different websites depends on the category.
For old website
- On page SEO
- Off page SEO
- Technical SEO
For new Websites
- Technical SEO
- On page SEO
To make an efficient report that will help to improve your SEO score and get ranking in search engine optimization. Be ready with following aspects
- Technical SEO
- On-page SEO
- Off-page SEO
Technical SEO
- SSL
- Loading speed
- Conical error
- Mobile Responsiveness
- Inline CSS, minification CSS, Javascript
- Custom 404
- Social Media Presence
On-page SEO
- Meta Tags (Title, description,slug)
- Heading Tags
- Duplicate content
- Missing Alt Tags
- Sitemaps
- Robot.txt
- Seo-friendly Url
- Broken links
- Google analytics
- Google webmaster
Off-page Audit
- How many backlinks
- Quality of backlinks
- DA, PA, Spam score
With technical skills we need to read with some tool management knowledge. Here is about the popular tools Click Here.